Categoria: 25min
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Inteligência Artificial e WordPress: Entre a Defesa Inteligente e o Ataque Automatizado
A Inteligência Artificial está revolucionando a segurança do WordPress — mas será que estamos preparados para os dois lados dessa moeda? Nesta talk, exploraremos como…
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Beyond the Funnel: How AI Is Redefining Customer Journeys
Over the past decade, customer journeys have become increasingly fragmented, dynamic, and personalized — driven by artificial intelligence and an explosion of digital touchpoints. The…
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AI is in WordPress Core. Here’s How to Use It.
AI is rewriting the rules of the web. Users now expect products to be smarter, faster, and more capable than ever, and that bar keeps…
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Web Design for 2026 – Learn the trends and how to apply them when you leave the room.
In this talk, I will revisit some of the essential foundations of web design and share my personal view on what design means today, how…
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Vender enquanto a concorrência dorme: Como preparar o seu WooCommerce para os Agentes de IA
A maioria das lojas online em Portugal está, sem saber, bloqueada para os “compradores” mais eficientes de 2026: os Agentes de IA (ChatGPT, Claude, Gemini).…
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Your Website Is Not Just Your Website Anymore, Now What?
LLMs and AI agents don’t visit your site the way humans do. They don’t even need to visit it at all. They pull information from…
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The Fastest Way to Build Gutenberg Blocks: Modern Tools, Scripts, and AI
Building custom Gutenberg blocks can feel complex and time-consuming, especially for developers who want to move fast without over-engineering. In this talk, I will show…
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O clique virou fado: La evolución del SEO en tiempos de IA
La inteligencia artificial está provocando el mayor cambio en la historia del SEO. Por primera vez, las respuestas llegan antes que los clics, y el…
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O problema não é o WordPress — é a gestão do cliente.
Nos projetos WordPress, muitos dos desafios não vêm do código, dos plugins ou da tecnologia — vêm da forma como gerimos clientes, expectativas e processos.…
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The agency reset: How AI is forcing the best business model upgrade in a decade
The WordPress agency model isn’t dying — it’s being upgraded. While most conversations about AI focus on what it threatens, this talk maps what the…
